Role: CEO Global Presidential Program Intern, Clinique 360 Global Design Team Designer
I was selected among 8 undergraduate students intensive leadership development program. During my first week of the internship, I shadowed the annual Lunar New Year campaign 5-day photoshoot, and by the end of the summer, I designed 42 light-boxes and 10 communication boxes to be used in its Asia Pacific region launch this February.
The following designs are some of the Lunar New Year light boxes and communication boxes I created in collaboration with the project's Creative Director Carolyn Veith.
Lunar New Year Light Boxes
Lunar New Year Photoshoot Behind the Scenes
Active Derm Photography Investigation
Additionally, I conducted a 3-month long investigation into 6 innovative ingredient photography methods for Clinique’s brand transition towards “Active Derm,” and my final approach was tested with a commercial still life photographer and subsequently presented to the Clinique SVP Global Creative Director. I also focused on competitive research and the creation of digital and print graphic design assets for Clinique’s Hi-Fi mascara launch.
The following images are the test photographs created in collaboration with Photographer Matthew Chaves and Creative Director Jenn McManus.
